What Do You Actually Want to Be Known For Now?

Sometimes your business keeps telling the story of who you were long after you’ve become someone else. When you first start a business, the story is usually pretty straightforward. You […]
What happens when you’ve outgrown the business you built?

Six months ago, I was ready to close my business. For the umpteenth time in 17 years, I had decided it was finally time to go get “a real job.” […]
Soul-Aligned Business With Less Social Media

One year ago, The Inspired Brand stepped away from Facebook & Instagram. For the women and leaders we serve, this decision wasn’t about trends or rebellion.It was about sovereignty. Choosing […]
Maximizing Your Marketing Investments: A Guide for Solopreneurs

Marketing decisions can be overwhelming—especially when you’re trying to grow your business without a clear strategy. In this post, I explore how to evaluate marketing opportunities beyond just ROI, and why a thoughtful, soul-aligned approach can help you build a brand that’s not only profitable, but sustainable and purpose-driven. Whether you’re just getting started or preparing to scale, it’s time to expand your definition of “return on investment.”
Branding As a Practice

Why Your Brand is Never ‘Set It and Forget It’ My greatest achievement of 2024 wasn’t launching a new brand or website—it was establishing a (mostly) daily meditation practice. After […]
Happy International Women’s Day!!

You are in charge and responsible for the power that is your being. That’s it – you’re the one in charge. And you’re the one who has to be mindful […]